The Client.
Services: Search Engine Optimisation
ted experience is a B2B operator that helps retail businesses optimise their retail and brand experiences through auditing, large-scale sampling, product demonstrations, and more.
Facing challenges in enhancing its digital footprint and overall website performance, ted experience partnered with The Good Marketer to optimise its online presence and drive more meaningful traffic.

What We Did.
In order to improve the overall performance of the ted experience website, we started by conducting and resolving various technical issues, including adding metadata across the site and ensuring all pages had optimised titles and descriptions with relevant keywords.
Our SEO specialists optimised user navigation by pinpointing and fixing broken links and pages displaying 4XX errors. We also successfully implemented an internal linking strategy so that search engines could crawl and index ted experience’s site effortlessly. In addition, CSS and JavaScript files that contained bloated code were minimised, resulting in faster page loading speeds, improving site performance and providing healthier core web vitals.
By focusing on a meticulous digital PR strategy, we connected ted experience with its targeted audience, which had a significantly positive effect on organic user reach by increasing ted experience’s overall domain authority and improving the business’s online credibility and trustworthiness.
Over the course of 6 months we have;
- Healthier core web vitals (63 to 99 on mobile/98 to 100 on desktop)
- Optimised metadata and headings across the site.
- Internal linking to improve overall website crawlability.
- Optimised core service pages
The Results.
Optimised mobile and desktop loading speeds to under 1-second
Through SEO efforts we increased organic users by 37.18%
Increased various keywords to first-page rankings, including “retail sales agency”.